At the NIBA conference next month, Phil and I will be talking about how IBs and CTAs can leverage inbound marketing to improve the effectiveness of your marketing programs and attract more leads. To prepare, I thought it might be helpful to introduce some of the concepts we’ll be discussing. Inbound Marketing versus Interruption Marketing…...
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Inbound Marketing for IBs and CTAs
- Post published:August 23, 2011
- Post category:Marketing